We get a lot of people asking if they can get a group discount, or can get a discount if they refer friends to buy new wheels also. We understand that friend referrals are a very good thing for Tokyowheel, and want to facilitate this as well as possible.
This is a referral commission program. If you share a referral link and your friend buys wheels from that link, then you get a commission.
We initially offered a $125 coupon to the buyer and a $125 commission to the referrer. This is big money, and we thought this would be an awesome way to get people ‘on the payroll’ for promoting Tokyowheel.
Unfortunately we saw a reasonable amount of abuse attempts on the system (Luckily we have security in place that blocks this).
My thinking is that seeing this might actually distract customers from their purchasing process (We try to make the purchasing process, smooth, friction free, with as few decisions necessary as possible). And the fear is that introducing this new program is a distraction that only invites scamming the system.
- Allow sharing only after someone has purchased wheels.
- Allow the commission to only be payable as a rebate on a wheels purchase.
- My Favorite, instead of cash incentives provide additional products as incentive. For example, buy new wheels get the Tokyowheel Cycling Kit as a Free Bonus, and whoever referred you gets a titanium cassette as commission (These are just examples)
Lastly, we tested this and there were some issues with paypal and paying commissions. A few people are still waiting for commissions, so we apologize for this. We don’t think that will be a longterm problem (just an initial issue with paypal), but it does raise an important point, that once you start saying you will pay someone, that relationship has an additional amount of responsibility and risk associated.
What are your thoughts on a commission based referral system? Would you like to participate in something like this? Do you think there is a better way to do it?