Having received an invite from you to join the Forum I have decided to come along and give you a bit of feedback. I first came across Tokyo Wheel on the Roadbikereview forum and I followed a couple of discussions with some interest. however they descended into a bit of a trolling session which I felt was unjust and ultimately negative. This was despite your attempts to be open and as transparent as possible. From there I looked into your site at Tokyowheel and I have to say I was impressed.
I honestly believe that there are a lot of things “right” about your venture.
For a start the website looks good and works well on a variety of devices. It has a premium and professional feel, is easy to navigate and shows off the product very well. I have on a couple occasions specced up some wheels and hovered over the purchase button but not yet made the leap to parting with my cash. I should say that I am not averse to buying from abroad and currently run a set of Soul S3.0 and a Dengfu FM029 frame for my 2nd bike.
As the business owner I thought you might be interested as to why I haven’t purchased as it may help you in further development of the site and venture. Let me however state again that I like your approach and think the business is on the right tracks.
Reasons to deliberate.
The wheels in the stock build spec are heavier than the competition offerings from the likes of Farsports, Dengfu (who I have purchased a frame from), etc. This might be a good sign as no risks are taken with engineering and everyone needs durability. It also isn’t as transparent as it might be that the standard hub and spoke builds are the ones with weight quoted. As you know - must rider are secretly weight weenies and every 50g is important.
The cost. I think this is a smaller issue as you have a unique offer int eh market place and are standing behind your product and the distribution. I value this. the question is - do I value it 2* more than a similar offering from say Farsports? It’s a thought.
Carbon Clincher braking. This is still a major issue for me. Its an issue for all OEM of carbon wheels.I think your product is marketed well. I am not sure exactly what Duraheat does but perhaps some clinic field testing in a variety of weather conditions would support the claims. I am less concerned about wheels deforming as in my part of the UK we don’t have the sort of conditions that really stress rims ie long,fast, steep descents. However safety is a huge issue and I am nervous of taking risks at 70km/h.
Reviews - I think this could be better ordered on the site. I also wouldn’t mind the opportunity to be able to contact a customer / advocate to ask their opinion on the product. The reviews are ok but seem a little biased to the positive which could mean you have a wonderful product or that people haven’f been rigorous in their assessments.
I don’t need 50mm wheels. I want 50mm wheels because they look so cool, might make me a bit faster and will make me feel a little closer to the pro’s but realistically they aren’t whats going to make me a better rider. Only hard work can do that.
I hope you consider that my feedback is genuine and of some use. Basically I like what you have done. The product seems decent and you seem like a genuine guy. In the meantime I will keep Tokyowheel on my shortlist for when the time comes to scratch the itch.
All the best